5 Reasons Why HTTPS Should Be Enabled on Your Website

E-commerce, lead generation, or creating relationships are all reasons why having a solid online presence for a digital marketing agency near me is essential to the organization.

Increasing your website’s search visibility of digital marketing agency in Delhi may lead to more visitors, but have you considered how your website security affects visibility, conversions, and customer confidence in your brand?

There are five compelling reasons why your digital marketing agency website should make a move to the HTTPS protocol.

1. The Not Secure Message of 2017

We’re putting this reason at the top of the list since 2017 has arrived, which means it’s something you should take care of as soon as possible rather than waiting. As soon as your site starts accepting online payments and it isn’t HTTPS compatible, Chrome will begin labeling it as “Not Secure.” Is it possible to estimate how many existing and future consumers would avoid your website if the browser marks it as “Not Secure”?

2. It helps to improve search engine rankings

Google has previously indicated that websites secured with SSL/HTTPS would be given preferential treatment over those that are not guaranteed with SSL/HTTPS. So, if you want to enhance your SEO results of digital marketing agency in Delhi and you haven’t already, it’s time to make the transition to HTTPS encryption.

Google is constantly working to improve the user experience of the digital marketing agencies near me, precisely what HTTPS-enabled sites are attempting to achieve.

3. Facilitates a more pleasurable user experience

The majority of people nowadays will not buy on a website that does not display a green padlock. Non-HTTPS compliant websites not only put your users’ payment information in danger, but they also lose out on a lot of potential revenue opportunities. Would you put your credit card information into a business like this?

In light of the many hacking incidents that have made news recently, people want to know that the digital marketing agency near me with whom they do business are making an effort to safeguard them, ensuring that their private information is not hacked or stolen.

4. HTTPS is required for AMP

AMP is a technological advancement that allows web pages to load very instantly on mobile devices. Google plans to begin indexing mobile sites as early as next year, even though an increasing percentage of online traffic is produced via mobile devices.

Google is expected to rank search results even higher in the future if digital marketing company websites provide mobile-friendly versions of their websites. The loading speed is one of the most important ranking criteria for Google, which is another reason why AMP-enabled sites will rank substantially better than non-AMP-enabled sites in search results.

5. Google has begun indexing mobile devices.

Because Google is indexing mobile material more often than ever before, its algorithms will primarily utilize the mobile version of a website’s content to rank pages from that particular website in the search engine results.

Suppose you want to rank well on mobile devices. In that case, you need to know that Google recommends a variety of best practices for a mobile website to be indexable, with one of the most crucial being the migration to a secure, HTTPS-driven site.

Make sure your digital marketing company website has HTTPS enabled if you want to enhance your site’s user experience, maintain your search ranks high, and avoid losing digital income.

Related Post– How to maintain SEO ranking when moving from http to https?

• Published on
• 11/01/2022
• By
• Brands Martini


• Categories: Digital Marketing, Digital Marketing News & Update