You must have heard the famous saying, ‘Keep your friends close but keep your enemy closer’. Often misinterpreted, this sayings simply means to always be aware of your competitors and have a close watch over their progress and method of progress. Marketing is more or less about that. Sometimes you may feel that your competitors … Continue reading “Top 5 Things Your Competitors Can Teach You About Digital Marketing”

It isn’t so uncommon to come across business owners who have been swindled by fraudsters, claiming to be digital marketing experts. Also, even for the savviest of agencies, it sometimes, become difficult to take on digital marketing, owing to their limited bandwidth.

Content marketing is the modus operandi for successful digital marketing and one of the most effective online marketing strategies. Try not to pitch your service every time you publish content online and focus on providing relevant and valuable information to your customers.