As a digital marketing agency, we’re often inundated with such questions. We know, that as brands you’re often on a lookout for the most effective marketing strategy and the two most effective ways to drive traffic to your website are Google Adwords and Facebook Ads.

Facebook Marketing is one of the most basic yet influential digital marketing strategies. But due to increased competition, just the basic marketing techniques won’t provide you the results you want. According to the latest reports, around 94% of the companies invest in facebook marketing to reach customers and 67% of those intend to invest more … Continue reading “5 Strategies To Make Your Facebook Ads More Successful”

Google Remarketing is an advertisement process which involves showing your website’s ads to the users who have already visited your website. Let’s understand it this way.

Facebook analysis shows that there are greater than 1 billion members and 2.2 billion active users per month. Being the most popular social networking platform, Facebook has gained tremendous importance in the era of digital marketing. IMPORTANCE OF FACEBOOK IN DIGITAL MARKETING With your Facebook Business page, you can get first-hand customer feedback. When there … Continue reading “Why Facebook is More Important in Era of Digital Marketing”

Whenever we, as a digital world subscriber download an application in our smart-phone or open a website that require us to give certain permissions, we generally just ‘allow’ them access, rather than check and ‘deny’. We do this for the smoother functionality of our desired digital platform, that ends up sending our data, private or … Continue reading “How Does The ‘Facebook – Cambridge Analytica’ Scandal Effect Us”

The hashtags are a word or group of words used after the sign such as #marketing, #buylarge or anything else. These are now used over in distinct social media such as Instagram, Facebook, Google+ and more. The accurate use of trending hashtags assists the user to forward their messages to their audiences. Hence, the hashtag … Continue reading “How to Get your Hashtag Popular in Digital World”

The Facebook business page can turn out to be helpful for advancing or publicizing your business or organization. Including an organization name, logo and site address onto a Facebook business page, enable visitors to take the connection all the more effortlessly. This thusly will elevate your business to potential customers and also existing ones.

Social networking is no more just a way to communicate with your family and friends, now more than ever is used to promote business. The most popular social platform in the world has millions of users, but that is not the social media aspect that makes it more attractive for marketing.