Facebook ads have been in trend for nearly a decade now. In this long period, the Facebook page has faced multiple ups and downs and tried various practices. But between all this, numerous new features are being added that because of some little and silly mistakes that can cause huge losses to ad campaigns … Continue reading “7 Common Facebook Ad Mistakes (And How to Avoid Them)”

As a digital marketing agency, we’re often inundated with such questions. We know, that as brands you’re often on a lookout for the most effective marketing strategy and the two most effective ways to drive traffic to your website are Google Adwords and Facebook Ads.

Facebook Marketing is one of the most basic yet influential digital marketing strategies. But due to increased competition, just the basic marketing techniques won’t provide you the results you want. According to the latest reports, around 94% of the companies invest in facebook marketing to reach customers and 67% of those intend to invest more … Continue reading “5 Strategies To Make Your Facebook Ads More Successful”

Google Remarketing is an advertisement process which involves showing your website’s ads to the users who have already visited your website. Let’s understand it this way.

Dear Facebook users no wonder, we have so many reasons for loving this popular social media platform so much. Today, we want to introduce you to one of the best features of Facebook to love it more and that is called Facebook Watch.

Whenever we, as a digital world subscriber download an application in our smart-phone or open a website that require us to give certain permissions, we generally just ‘allow’ them access, rather than check and ‘deny’. We do this for the smoother functionality of our desired digital platform, that ends up sending our data, private or … Continue reading “How Does The ‘Facebook – Cambridge Analytica’ Scandal Effect Us”

Social networking is no more just a way to communicate with your family and friends, now more than ever is used to promote business. The most popular social platform in the world has millions of users, but that is not the social media aspect that makes it more attractive for marketing.