CASE STUDIES
Mint Leaves Catering, UK
Project Overview
An authentic Indian cuisine restaurant based in UK wanted to exploit digital marketing to the hilt. They wanted to target UK based South Asian communities for catering orders, rank high on Google and desired reviews from their customers.
Services & Solutions
Mobile Responsive / Website Design / Website Development / Search Engine Optimization / Social Media Optimization / Social Media Marketing
Audience Overview
As demonstrated in the visual representation below, the number of sessions saw a sturdy increase with 758 visitors and on an average, each visitor browsed 2 pages per session with an average duration of 1 minute and 38 seconds.
Top Channels
Our strong organic approach brought them the juiciest chunk of traffic through Google (52.1%), followed by direct channels (27.2%), referrals (backlinking) and social media.
Acquisition Behaviour
This Acquisition-Behaviour-Conversion cycle displays how consumers behave. As we can see, their highly-optimized, search engine friendly website not only attracted most visitors through organic search results, but also had an impressive conversion rate of 8.10%.
Traffic From Different Places
With most of the visitors coming from UK and India itself, the company managed to create brand awareness and saw an increase in their orders.
| Keywords Ranking | Google.co.in |
|---|---|
| Indian Wedding Caterer In Bromley | #1 |
| Office Lunch Supplier In Berkshire | #1 |
| Asian Wedding Caterer In Bromley | #1 |
| Indian Wedding Caterer In Maidstone | #1 |
